It was the summer of 1999 and Seton Claggett was on a long training ride in the deserts of Tucson, AZ. In training for his first Ironman, he had a hard time finding a local source for triathlon equipment. After several hours of baking in the Arizona heat, Seton came up with a grand idea - start an online triathlon store. After all, if he couldn't find all the necessities locally then there had to be others with the same predicament. This was quite a bold thought at the time, as it was the start of the dot-com bust and Seton didn't exactly have the retail experience to run an online store (he was working on his MS in Hydrology at the time). After completing his Ironman he took that extra 20-hours a week he was putting into training and started working on the foundation of what is now TriSports.com. In April of 2000, backed with a strong business plan, TriSports.com launched out of two bedrooms in the Claggett's house.
Developing a superior customer service ethic, thanks mainly to Debbie Claggett (who was working full time to support the Claggetts and providing "after-hours" customer support), the store gained lots of traction quickly. Both Debbie and Seton understood what it took to make this work: with Seton's background in triathlon and his understanding of the urgency in which triathletes need their gear, coupled with Debbie's understanding of providing a great customer experience, they created the ultimate shop for triathletes.
Occupying a 32,000 sq ft facility housing a state-of-the-art retail store, warehouse, and corporate headquarters, TriSports.com is now supported by 25+ staff members.
The Shyann Kindness Project
A 100% Volunteer Staffed and Managed 501(c)(3) Nonprofit